Our Priority is Your Growth. Period.

We’re on a mission to help businesses create sustainable, exponential growth.

In more than 15 years of business, we have helped companies like yours transform their marketing activities into business growth.


We provide high-touch, customized marketing solutions to companies that value relationships and want to grow.


Our values are simple and straightforward. Above all, what sets us apart is the importance we put on relationships.

Our team is at the heart of what we do. With an expanded team nearing 30 marketing professionals, specializing in different areas of marketing, we are able to confidently manage our client portfolio knowing that our marketing strategies will be efficiently and effectively delivered. We also work closely with a robust portfolio of technology partners that allow us to perfectly partner each client with technology solutions pertinent to their brand needs.

CEO & Founder

Adam Helweh

Adam Helweh, the CEO of Secret Sushi, has found an incredible team of driven, results-oriented professionals. Creating seamless integration in marketing for businesses that need clarity is where Adam found the “sweet spot” for Secret Sushi. He loves connecting the dots to create innovative strategies for businesses that lead to progress and growth.

Adam was married in 2001 and together, he and Fatme later adopted their son Idris. Adam uses his weekends to soak up time with his family, spending time outdoors, camping, reading, and watching movies. Some of the attributes that have landed Adam where he is today are authenticity, being able to hear the signal through the noise, and his dedication to being a lifelong learner. To read more about Adam, visit his speaking and workshops page.

Head of Operations

Henriey Adame

After working part-time for Secret Sushi, Henriey found a permanent full-time home here in mid-2021. While he finds a great deal of joy working on design and development projects, Henriey’s favorite part about working at Secret Sushi is that he gets to watch his best friend, Adam – the Founder of Secret Sushi, grow as a human and as a business owner. When asked what lights him up outside of work, Henriey was quick to comment that the group exercise classes that he leads give him the opportunity to showcase his skill and help others in the process. Outside of work, Henriey finds his joy in nature and in helping others. A self-proclaimed extroverted-introvert, you can find Henriey pushing himself to grow by leading group exercise classes, being outdoors, and photographing nature. When asked what his experience is in being a part of this team, he said he would describe it in one word: Synergy.

Account Manager

Deeanna Rodela

When she was a child, she always knew she wanted to be a hand surgeon, but after pre-med courses, she realized she loved helping people, but the medical field was not for her. Deeanna found she could help her team and Secret Sushi’s clients through her Account Manager position. She is able to orchestrate projects between staff, contractors, and clients to ensure all information flows easily and efficiently.

Outside of work, Deeanna is a yoga instructor. Yin yoga is her practice of choice. As a home cook, she loves to incorporate her Sicilian heritage when she cooks for family and friends. When asked what one word she would use to describe working with the Secret Sushi team, her response was classic: Avengers! No further explanation is needed.

Account Manager

Kira Kirk

Kira Kirk loves the fact that Secret Sushi is a smaller agency that packs a punch. She particularly enjoys being a part of this team because she has been able to grow professionally without any boundaries due to her leaders being so invested in her and her other teammates. Her ability to touch all parts of marketing in her role as Account Manager is what has really allowed her growth. As an Account Manager, she has been able to dive deep into project management which grows her professionally with each new project she assumes.

In her free time, Kira loves to play tennis in the early mornings in her home, Puerto Rico. She also loves spending time with her husband, two children, four dogs, and one cat. When asked what one word she would use to describe working at Secret Sushi, Kira quickly responded, “Family! Adam has done such an incredible job intentionally creating a family atmosphere and I love being a part of it.”

Strategic Partnerships & Certifications

Our team members have an impressive collection of
certifications, accolades, and strategic partnerships.

Recognition, Speaking, and Keynotes

Our team has been asked to train or
speak about marketing to these companies and others.
Maybe you’ve heard of a few of them? 

Awesome folks at these companies have worked with us

What people say about us

Intrigued? Curious?

Ready for a real marketing partnership to help take your business to the next level? Contact us to explore if Secret Sushi is the solution for you.

(And, btw, we’re fairly certain that it is!)

How can we help?