Keeping Business Moving When Human Things Happen | Featuring Gini Dietrich | Ep. #28

In this episode, I chat with Gini Dietrich who is the CEO of Arment Dietrich and author of the book, Spin Sucks – Communication and Reputation Management in the Digital Age.

Gini shares what it means to be a business leader when human things happen. She tells the story of how a major life change created unexpected challenges and how she rolled with the punches to keep her business on track and her clients happy.

Sharing Your Origin Story: Brand Storytelling and Building Customer Trust | Featuring Scott Monty | Ep. #27

Scott Monty is a strategic communication and leadership coach and advisor who helps the C-suite embrace better communication with timeless and timely advice. He spent 6 years at Ford Motor Company as their first Global Head of Social Media & Digital Communications...

Tearing Down the Barriers Between Who You Are Personally and Professionally | Featuring Ted Rubin | Ep. #26

Ted Rubin is a social marketing strategist, speaker, and the CMO of Photofy. He is the author of four books, including “Return on Relationship” and “The Age of Influence: Selling to the Digitally Connected Customer.” Ted shares what he says is his secret to building...

Eye on the Prize: Simplifying Digital Marketing Measurement | Featuring Jason Falls | Ep. #24

Jason Falls is a well-known early adopter and keynote speaker in the social media marketing space. He's currently the director of digital and social strategy at Cornett and the founder of one of the earliest social media marketing blogs, socialmediaexplorer.com. He's...

The Truth About When Someone Googles Your Brand Name | Featuring Jason Barnard | Ep. #23

Businesses often spend a lot of effort trying to rank well for keywords related to WHAT they sell, but they often overlook the opportunity to rank for WHO they are. But you might be missing more than you think by not paying more attention to your branded search...

Hosted by:

Adam Helweh

CEO, Secret Sushi

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About Marketing in the Raw Podcast Are you ready to expand how you define the practice of marketing and your vision of where it’s headed? Host Adam Helweh, CEO of digital marketing agency Secret Sushi, interviews industry experts and innovators to learn how to be better marketers in a digitally connected world. He’ll also venture off the beaten path, exploring new ways to build customer relationships, emerging technology, and industry trends impacting your marketing’s success.